Sales

Turn any buyer activity into pipeline

Spot top leads and run plays that convert faster. Tie buyer context to a real person with signals from social, product usage, community, and beyond.

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Run proven plays with rich buyer context

Product usage and social engagement are only part of the story.

To win, you need a comprehensive, contextual view of the person behind the signal. With Common Room, sales teams are empowered to connect with a deeper perspective, run proven plays, and convert pipeline faster than ever before.

Get rich buyer context
Refresh high-intent lead lists daily

See top buyers and accounts based on fresh activity

Get a daily serving of hot leads from buying signals across 30+ channels. Prioritize with AI-powered lead and account scoring and group leads by custom tags based on job title, sentiment, product usage, and more.

Context that fuels conversion

Run sales plays in one place

Segment top buyers based on key activities—like high product usage, social engagement, pricing page visits, and job changes—to boost play effectiveness. Search and analyze your segments by custom tags (Economic Buyer, Power User, etc) to focus on the right leads.

Run prospecting plays in one place

Tailor your outbound messages with rich context

Send leads to winning sequences tailored to their buying activities— including likes, comments, usage spikes, and more—with a single click. Connect with them on their preferred channels using Outreach, email, Linkedin, Slack and more.

Run prospecting plays in one place

Find more buying groups for smarter multithreading

Pinpoint economic buyers, new employees, power users, and more in your target accounts to drive effective multithreading. Easily add multiple leads to an email sequence tailored to their activity using pre-built integrations with Outreach, Apollo, and Salesloft.

Run prospecting plays in one place

Streamline sales plays with automated workflows

Automatically send leads to specific email sequences based on their buying actions, effortlessly apply custom tags and rules across the team, and boost coaching effectiveness with task notes to discuss plays in context of buyer data.

Run prospecting plays in one place

Get notified on key buyer actions

Stay ahead in your book of business. Get automatic alerting for new buyer or account activity via email, Slack, or other channels. Tailor alerts for specific attributes that matter for you, like job title, topics, usage spikes, competitive listening, and more.

Run prospecting plays in one place

Assess sales play effectiveness

Sales effectiveness reporting to help you measure and prioritize sales plays that boost pipeline conversion.

Run prospecting plays in one place

Sync data back to your single source of truth

Keep your contact data clean with our easy two-way sync with Salesforce and HubSpot. Export CSV or JSON files for one-time or recurring analysis of your segments, accounts, or lead activities in your preferred analytics solution.

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Testimonials

What our customers have to say

"Common Room gives our go-to-market team members daily feeds of users showing intent across multiple channels—all in one place. Over 50% of our meetings come from Common Room."

  • Tim Hughes

    Tim Hughes

    VP of Sales

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"Reaching the right stakeholders is critical to building a repeatable sales motion and increasing ACVs. Our teams had to jump back and forth between multiple tools to do that, and we were still missing key insights. With Common Room, we can identify the right stakeholders faster."

  • Nalin Vahil

    Nalin Vahil

    VP of Sales and Customer Success

    Zapier logo

“The results speak for themselves. Common Room helps us reach the right people with the right message at the right time—faster and easier. We’re excited to keep building plays around all the signals now at our fingertips.”

  • Erica Anderson

    Erica Anderson

    CRO

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